RESORT '22


Bells chime in the distance, flags ripple in the gentle breeze. At the edge of the world, nature is rough, beautiful yet unforgiving, and a sense of nostalgia pervades. Our characters appear, fully formed and powerful, echelons of the dawn of a new civilisation, shape-shifters and bell-makers. 

HENDRY STRING TRIANGLE TOP

AUD $90

HENDRY STRING BRIEF

AUD $90

This is a land of crystal clear turquoise waters that shine silver in the baking sun, mystical sunrises and rocky cliff faces that tumble red into the shores, painting the white sand with swirls of orange dust. A place where islands made of shells disappear with the tide and technicolour sunsets hang low on the horizon, just before night brings on its cloak of stars. 

ANJA TUCKED BRALETTE

AUD $240

ANJA MIDI SKIRT

AUD $290

ANJA CUT OUT DRESS

AUD $390

ANJA TIE MIDI DRESS

AUD $440

ANJA PANELLED MIDI DRESS

AUD $390

MARGOT LOW BACK GOWN

AUD $450



HENDRY STRAPLESS CUT OUT ONE PIECE

AUD $280

HENDRY KNOT ONE PIECE

AUD $250

KELVIN HALTER BODYSUIT

AUD $250


HENDRY STRING TRIANGLE TOP

AUD $90


This magical place, edging on Western Australia's tip, could often be mistaken for Mars. Anchoring the storyline for Resort 2022. It is a land held in balance by its traditional Aboriginal custodians and elders, and a place of special significance for SIR. founders Nikki Campbell and Sophie Coote. 

DEVIN STRING TRIANGLE TOP

AUD $90

DEVIN STRING BRIEF

AUD $90

MARGOT LOW BACK GOWN

AUD $450

MARGOT TIERED MIDI DRESS

AUD $480

This is a story of coming home, finding it in the unlikeliest of places, and protecting it. It is also a moment of departure - born at a moment in time where the world was in confinement, the collection pushes forth with the feeling of wanting to reclaim our freedom. 

MARGOT PANELLED SHIRT

AUD $380

HENDRY ASYMMETRICAL BRIEF

AUD $120




Sometimes otherworldly, sometimes oddly normal – a makeshift shade tent with shadows cast by dancers outside recalls vivid memories of summers growing up or the magnetic appeal of a festival long ago. Balloons anchor in the sand like buoys shipwrecked in time and space, all the while painted canvases, sparklers and giant bonfires gleam with childlike - albeit much trippier - wonder. Fearless and unwavering in building their utopian fantasy, our characters often engage in child's play, finding pleasure and freedom in letting go of worldly expectations.





DEVIN KNOT ONE PIECE

AUD $250

LOUIS STRING BRIEF

AUD $90

LOUIS STRING TRIANGLE TOP

AUD $90


AUDREY TRIANGLE TOP

AUD $160

AUDREY HIGH BRIEF

AUD $180


MARGOT MINI DRESS

AUD $420



Whether in eye-popping colour or subtler black and white, the narrative snaps back and forth from rock and dust to sand and sea, distorted by a mirage of mind-bending mirrors, geometric sand swirls, explosive red casts or portals into the unknown. 



KELVIN HALTER BODYSUIT

AUD $250


AUDREY ONE PIECE

AUD $300

AUDREY RIB HIGH BRIEF

AUD $180

AUDREY TRIANGLE TOP

AUD $160

KELVIN DRAPED DRESS

AUD $360

KELVIN OFF SHOULDER DRESS

AUD $380


MARCO STRUCTURED BODICE







The spirit of the SIR. sisterhood is ever-present as muse Charlee Fraser reprises her role, joined this time by Lili Sumner, Manahou Mackay and Abeny Nhial. Ever-changing hair and make-up put further emphasis on individuality and chameleonic nature.



And so, in coming home, the SIR. woman sheds her sweetest, more romantic guise. She has grown - bolder, more confident. Metal bras, body chains and G-strings decked in ringing bells highlight the cut-outs and exposed skin present throughout the collection.. Flashes of chilli red formed in knitted swimwear, dresses slashed open to reveal the body shock SIR's signature minimalist aesthetic into new heights, injecting a sense of fun and modern verve into the brand's fundamental shapes. Black silk and lace and slinky ribbed knits continue on this trajectory, moulding and contorting themselves to best complement the wearer's body. SIR's assertive foray into suiting continues with oversized open-back blazers, paired with ample trousers and best complemented by the collection's sheerest pieces.




Instilling lightness through colour, lemon yellow tones and vintage prints bring the collection full-circle. Clashing florals and polka dots offer boldness and playfulness, all the while a waving stripe print in polo-neck tops, scooped-out dresses or slimline flares to bring on a dash of '70s euphoria.




CAMPAIGN CREDITS

CREATIVE DIRECTOR BRUNA VOLPI 

PHOTOGRAPHY JAKE TERREY 

FILM RIBAL HOSN 

STYLING FREDDIE FREDERICKS

TALENT ABENY NHIAL. CHARLEE FRASER, LILI SUMNER, MANAHOU MACKAY 

HAIR DAREN BORTHWICK

MAKE-UP LINDA JEFFERYES 

PRODUCTION THE ARTIST GROUP

PHOTOGRAPHY ASSISTANTS

RYAN FLANAGAN NICK SHAW

FILM ASSISTANT & DRONE RAMSAY HOSN

SET & PROPS TRISTAN KANE

HAIR & MAKE-UP ASSISTANT SACHA LORGE

SPECIAL THANKS


WE WOULD LIKE TO ACKNOWLEDGE THE TRADITIONAL CUSTODIANS OF THE LAND ON WHICH THIS CAMPAIGN HAS TAKEN PLACE, THE LAND OF THE BARDI JAWI PEOPLE, WHO CONTINUE TO CARE FOR THIS BEAUTIFUL COUNTRY.

WITH SPECIAL THANKS TO IRENE DAVEY, BARDI ELDER & BUNDY AND THEIR EXTENDED FAMILY MEMBERS AND FRIENDS FOR THEIR GUIDANCE AND SUPPORT THROUGHOUT THE CAMPAIGN, FOR WELCOMING US TO COUNTRY, AND SHARING THEIR STORIES.