PREFACE '20

New season launching Tuesday. Sign up to shop first.

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SIR SWEATS

Introducing the latest colourway to our SIR Sweats Collection, Marle. Be quick - limited units available!

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OLIVE BY EMILY

Our latest SIR Sweats on muse Olive Cooke, shot by Emily Yates.

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BACK IN STOCK

Knitwear favourites are back in stock. Be quick - limited units available.

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ARIES CUT OUT DRESS

Intricate lace detailing, low back and floaty silk that
skims the body in all the right ways. Black and ivory
are now back in stock. Limited units available - be quick!

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A MOMENT IN CARMEN

Shop below our favourite Carmen styles on muses from around the world.

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SIR the label

CARMEN GATHERED SKIRT

AUD $224

SIR the label

CARMEN MIDI DRESS

AUD $550

SIR the label

CARMEN PEPLUM TOP

AUD $224

SIR the label

CARMEN MIDI DRESS

AUD $550

SIT DOWN WITH SIR: MAYA & MIKKEL

Couple Maya and Mikkel shoot the latest SIR Sweats from their New York apartment. Read the interview and shop their wardrobes.

READ THE INTERVIEW

SIR the label

WOMENS TRACK PANT

AUD $180

ANNIKA CROP

AUD $180

SIR the label

UNISEX HOODIE

AUD $200

MENS TRACK SHORT

AUD $140

SIR the label

WOMENS HOODIE

AUD $200

WOMENS TRACK SHORT

AUD $140

SIR the label

WOMENS TRACK SHORT

AUD $140

MENS TRACK PANT

AUD $180

SIR HAS
PARTNERED
WITH I=CHANGE

$1 of every sale is donated
to a charity of your choice.

#sirthelabel