Vera's Guide To Puglia

Postcards from Puglia

Postcards from Puglia

Hailing from Amsterdam, Vera Van Erp’s career started as an international model at 21 years of age, propelling her to front campaigns for the likes of Celine & Gucci. Following her studies at the Amsterdam Fashion Institute, Van Erp’s passion for creative process soon led her to work as a stylist and creative director with leading contemporary fashion labels globally. 

Here, Vera captures our Pre Fall ‘23 collection, La Pause, drawing on the ease of European summer whilst visiting Puglia and sharing her tips for visiting one of Italy’s most sought after regions. 

Describe your perfect day in Puglia. 
No alarm, waking up by the first sunrays, an easy slow morning with breakfast buffet with fresh local products in your Masseria. Continuing the day with a drive to a hidden beach gem, visiting an authentic Puglian city or an afternoon at the pool. 

Best meal you ate?
In Lecce we ate the best pasta of our life, spaghetti with black truffles – Lecce is also a must visit! 

Known for its picturesque coastline with incredible swimming holes, did you discover any untouched gems? 
For the ones that go further south than Ostuni & co: visit Bagno Marino Archi! Thank me later! Expect beautiful views with rocks & crystal clear waters with picture perfect ‘60’s vibes.

Maxime Gathered Balconette and Rayure Midi Skirt

5 things to pack for the Italian coast? 
A light and breezy shirt with matching trousers, a bikini, sunglasses and a headscarf. 

What are your top tips for curating a holiday wardrobe? 
Layering is key! Bring different kinds of tanks & shirts in light materials so you can build your looks and perfect for day to night temperatures. 

Where next on your travel list? 
Italy again, this time for a friend's wedding in Tuscany!

Vera's Puglia Travel Guide

Vera's Puglia Travel Guide

Where to stay?
We loved Masseria Calderisi or any other Masseria, authentic with farm houses from Puglia.

Where to eat?
Doppiozero in Lecce

Where to shop?
IO Boutique in Lecce, via augusto imperatore. Amazing interior architecture and a great selection of brands.

Must do while in Puglia?
Visit Ostuni or Alberobello for the ultimate Puglia experience.

What to pack?
Pieces that you can easily mix & match.